by Ross Gibbs | Sep 23, 2020 | Leader Insights
Knowing who your ideal clients are is key to focusing on who you want to work with and where you should spend your marketing dollars. Too many times, we try to be everything to everyone! Instead, use these three segmentation factors to help you define and connect...
by Ross Gibbs | Aug 9, 2020 | Leader Insights
Core values get a bad rap sometimes. I know they can be boring, and many are. I think it’s because companies get confused or just don’t know how to apply them. However, here are four factors that will make your core values work: Factor 1: Core Values Are for Your...
by Ross Gibbs | Jul 10, 2020 | Leader Insights
When I work with teams, one of the first things we teach is a concept called hitting the ceiling. It’s that feeling of getting stuck or something that’s holding you back. Naturally, when you hit the ceiling, it’s frustrating to all. You want to break through, but...
by Ross Gibbs | Jun 9, 2020 | Leader Insights
When someone hurts us, it can take time to heal and move on. We can even hold onto the pain inflicted upon ourselves or the pain we caused others. When we don’t move on, that pain and resistance, wherever it came from, can get in the way of the many good things in...
by Ross Gibbs | May 7, 2020 | Leader Insights
I’ve made it a personal mission to stop more and smell the roses. Life is so short that it’s crazy not to do so. You’ll have a more satisfying and happy life if you stop and notice the things that matter the most. Another way to say it is living a life with...
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